Hospitality Marketing

Module Code CAM 404 – H
Module Title Hospitality Marketing
Prerequisites None
Assesment Weightage Exam : 100%
Textbook
Bowie & Butler, (2003)Hospitality Marketing , John Wiley

Module Aims

The aim of this module is for students to both appreciate and apply marketing concepts to Hotel and Catering institutions.

Module Objectives

On successful completion of this course, the student should be able to: Read the rest of this entry »

  • Share/Bookmark

restaurant cafe management

The course covers all principles of large business management. I learn business (some legal, simple accounting) as well how to easy establish a good hospitality business. I will learn how to price menu, business costs analytic techniques, use ratios to understand them. Read the rest of this entry »

  • Share/Bookmark

Subscribe: Entries | Comments

Copyright © Cambridge and Eco Friendly:Solar Heating Eco Boilers Research 2012 | Cambridge and Eco Friendly:Solar Heating Eco Boilers Research is proudly powered by Drupal