Module Aims

This module aims to provide supervised experience in an approved work situation related to a future career in the hospitality industry. Includes management / supervisory experience in aspects of a hositality organization.

Module Objectives

On successful completion of this course, the student should be able to:

• Improve communication skills, analyze and apply critical thinking skills
• Apply conflict resolution / negotiation / interpersonal communication
• Apply hospitality management skills through a variety of positions
• Analyze and apply critical thinking skills
• Gain a working knowledge of the philosophy of a particular company

Module Contents

• Internship Contract
• Internship Contact Information
• Personal Goals and Objectives
• Orientation Report
• Work Journals (6 @ 20 points each)
• Mid-Point Evaluation
• Final Report and Documentation
• Reflection Paper

Module Aims

To help students attain the Advanced level of written English in order to be able to participate in undergraduate courses at a university. It is to improve and develop students’ general reading and writing skills· to widen students’ vocabulary range and improve their mastery of grammatical structures and functions in English. It further develops students’ awareness of appropriacy and register in relation to their use of English

Module Objectives

On successful completion of this course, the student should be able to:

• Use effective reading techniques in order to follow and understand the main points in a variety of authentic reading texts.
• Use a good level of linguistic knowledge in order to express themselves coherently in a wide variety of written text types
• Plan and organise their writing effectively
• Have a good command of a wide range of vocabulary so that effective written communication can take place in a broad range of situations

Module Contents

Using a variety of academic listening and reading texts, students will be given extensive practice in all four skills in an integrated fashion. However, in this module particular attention will be paid to the development of academic listening and speaking skills. Specific strategies for dealing with academic texts effectively will be focused on and students will be encouraged to refine their ability to display their knowledge effectively. Students will reflect on their current study skills and exam preparation techniques and encouraged to experiment with alternative techniques and approache

Module Aims

The aim of this module is for students to both appreciate and apply marketing concepts to Hotel and Catering institutions.

Module Objectives

On successful completion of this course, the student should be able to:

• Explain the marketing concept/ its application to Hotel and Catering.
• Deploy marketing research techniques to a given problem.
• Be cognisent of the product life cycle and its implications to Hotel and Catering.
• Select a buyer behavioural model to market conferences and events.
• Use an organisational buyer behavioural model to market conferences and events.
• Deploy marketing mix tools (including price, distribution and communication management) to a given situation.
• Compile a market plan.

Module Contents

• Marketing concept, mix.
• Marketing research, segmentation.
• Service / product development, product life cycle.
• Consumer behaviour, organisational buyer behaviour.
• Conference and events marketing.
• Price management.
• Communication management.
• Distribution management.
• Market planning and control.

Module Aims

This module will introduce the basic concepts and methods of statistics, as applied to business and computing. Students will use a spreadsheet for data analysis and routine calculations.

Module Objectives

On successful completion of this course, the student should be able to:

• Perform simple statistical analyses (see below) making appropriate use of software.
• Interpret and evaluate statistical analyses performed by others

Module Contents

• Sources of Data – sampling.
• Diagrammatic Representation of Data – tables, histograms, scatter plots
• Averages and Measures of Dispersion
• Using Computer packages to aid data analysis
• Correlation and Regression
• Probability, Conditional Probability
• Probability Distributions – the normal distribution, the Poisson distribution
• The Concepts of Statistical Significance and Confidence Intervals
• Simple Applications of Bayes Theorem

The computing component will teach me to learn how to confidently use a computer in a hospitality business. I’m studing Microsoft Excel, Word and Access. Well never thought that it is so difficult.